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What Is Amazon Standard Identification Number (ASIN)?

3PL Glossary > Amazon Standard Identification Number (ASIN)

Amazon Standard Identification Number (ASIN) Definition | TLDR

ASIN is a unique alphanumeric identifier assigned by Amazon to every product listed on its platform, used for product identification and search purposes.

Amazon Standard Identification Number (ASIN) Meaning

Amazon Standard Identification Number (ASIN) is a unique identifier assigned to products on the Amazon platform. Introduced to streamline product searches and listings, ASINs play a pivotal role in connecting sellers with potential buyers. Each product variant on Amazon is assigned a distinct ASIN.

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Amazon Standard Identification Number (ASIN) is a unique identifier assigned to products on the Amazon platform. Introduced to streamline product searches and listings, ASINs play a pivotal role in connecting sellers with potential buyers. Each product variant on Amazon is assigned a distinct ASIN.

Amazon's dynamic marketplace and continuous innovations in e-commerce have led to the evolution of ASINs. From enhancing search algorithms to optimizing product recommendations, ASINs contribute to the overall efficiency and user experience on Amazon.

FAQs

Unlike standard barcodes, ASINs are unique to Amazon and serve as specific identifiers for products within the Amazon marketplace.

Yes, ASINs are designed to accommodate products with multiple variants (such as different colors or sizes) under the same identifier.

To locate the ASIN for a product on the Amazon retail website, visit the product detail page. Navigate to the Product Details section on the page, where you can easily find the ASIN. Alternatively, you can identify the ASIN in the URL of the product page.

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